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4 Successful Crowdsourcing Campaigns

[ad_1] Brands are using social media to reach audiences in new and exciting ways. Crowdsourcing is one of the ways brands can incorporate audience participation as well as market research while promoting new products.Kraft Macaroni and Cheese ran a campaign utilising fans' tweets. They chose five tweets mentioning "Mac & Cheese" and turned them into television ad spots. The top one ran during the Conan and Lopez Tonight shows, which air on US television network TBS. Four runner-up videos are being broadcast from the brand's Facebook page where fans can share their thoughts on the videos and their love for Mac N Cheese. Using social media, Kraft are able to communicate directly with their fans as well as rewarding them by featuring their Tweets as television advertisements.Starbucks created an ongoing campaign...

October 20, 2016By wordpress0 CommentsRead more...

Sublime Layout with One Picture

[ad_1] How to get the most out of using just a single picture (photo or art) on a page? The page can be a page in a magazine, a book, a folder /announcement or a web page.Using just one photo or picture may be seen as a challenge. But the difference and impression between using no pictures and a single picture is much bigger than the difference between one picture and several pictures on a page, whatever printed material or an online webpage.A sublime layout with pictures has nothing to do with the number of pictures but how they are used.Be inspired for your desktop publishing and web page layout by the following ideas and tips.* A full page picture on the left pageA full page picture on the left page...

October 20, 2016By wordpress0 CommentsRead more...

Mobile Website Design and Apps, Make Smartphones the Remote Controls to Our Lives!

[ad_1] The remote controls to our lives!Smart devices, particularly smartphones, have become and are becoming even more so, the remote controls to our lives. This has been bought about by the amazing growth of apps and mobile friendly websites. These enable users to do practically anything they want with them. From buying products and services to finding useful information on the move, even for booking and tracking a taxi! Pretty much every useful function is covered. People are even using apps for 'smart homes' where you can remotely do everything from change the room temperature to running a bath! The most exciting thing is that we are just at the start of this phenomenon, so who knows exactly how far we can go with it! One thing for sure is that...

October 19, 2016By wordpress0 CommentsRead more...

Tips on Designing Web Banners

[ad_1] A banner is an area with different colors and contents presented usually at the head of a web page in order to attract people or eyes. This area contains some information which is basically used as sales promotion. Now-a-days banners on web page are used for different purposes. They could be used for marketing, promoting certain product or web site. They are used to deliver certain important information or announcement to the visitors.Just like web page designing and graphic designing, banner of web designing is also a field of great importance and earning. Most of the time people who are found busy in making these banners belong to the group of web designers or specially graphic designers since they possess wide ideology and imagination that they can use on behalf...

October 19, 2016By wordpress0 CommentsRead more...

Websites – The Future of Web Journalism

[ad_1] The fast growth of the internet has created the newest medium for journalism which is known as Web Journalism. The speed at which news can be spread on the websites and profound penetration to anyone with a computer and web browser have greatly increased the quantity and variety of news reports available to all the web users. The web revolution started soon thereafter, with newspapers launching their Internet editions and started providing free source of news and other information on the web.The bulk of web journalism has been the extension of an existing broadcast media and print media into the news website. News reports that were set to be released at expected time are now can be published as soon as they are written and edited.The key essence of web...

October 19, 2016By wordpress0 CommentsRead more...