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Establishing Web Credibility

Wordpress Doctor2016-11-17T07:15:26+05:30

[ad_1] When doing business online your credibility will play a significant role in how much business you can get and how successful you can be. Just like any brick and mortar store, losing credibility with your online business can be disastrous for business.There are a number of reasons why people are distrustful of stores offline and online, but that sense is often heightened when shopping on the web. That makes it ever more important to go out of your way to create a sense of trust and credibility to your online visitors.Recently, Stanford published their top 10 guidelines to establishing web credibility. While the official lock of credibility won't occur in your visitors minds until they have successfully performed a...

What Does FTP Stand for?

Wordpress Doctor2016-11-17T01:54:24+05:30

[ad_1] FTP is an acronym for File Transfer Protocol. It is used for transferring files between computers or between a computer and a web server. While creating websites, web pages are usually created using some form of HTML editor. These web pages are then transferred to the server when your website is hosted. The transfer of the files between your computer and the server is done using software called an FTP client.Finding an FTP ClientIf your website is being designed and built by a web development company, they will either take care of uploading your website to the server or have suggestions about the software to use. If you are building your website yourself, there are many free and paid FTP client software that can be downloaded from the web. A...

Advertising Your Web Site – Part 1

Wordpress Doctor2016-11-17T00:52:28+05:30

[ad_1] Your web site is just like your business, in fact it is an extension of your business in some cases and it IS your business in others. Your advertising campaign must address each of these methods to the best and fullest extent possible given your advertising budget.Let's take a look at how you can use these different advertising methods to your best advantage:Using Articles to market your web siteShort articles are a great way to generate traffic to your website. Articles can be used to keep the material fresh on the site so that your customers keep coming back, they can also be used to advertise your site on web sites owned by others. Placing your article on article submission sites allows others to download it and use your article...

How to Improve the Page Rank of Your Website

Wordpress Doctor2016-11-16T20:30:18+05:30

[ad_1] Page Rank (often denoted by PR) is Google's ranking software that calculates the relevance of a webpage with its content. Page Rank is a quantity (between 0 and 10) defined by Google that provides a rough estimate of the overall importance of a web page. The Google Toolbar can be obtained free of charge for Firefox and Internet Explorer.Google has a page rank of 10 which is the highest your site can attain. The PR of your site is updated about once of month when Google updates their database of web pages. It exports new backlinks, PageRank, or directory data approximately every three months.One highly effective method for attracting more web traffic is to first optimize the design of your web site. This will increase your page rank because search...

Marketing to Kids: How to Keep It Ethical

Wordpress Doctor2016-11-16T19:19:00+05:30

[ad_1] One of the most important aspects of Internet Marketing is being able to connect with the right people at the right time. Secondly, you must also avoid any repercussion from botched marketing goals, especially when children are concerned.Kids are a hard marketing demographic. This is primarily due to major media and public opinion. All too often, their focus is on the negative effects that marketing has on children.Nevertheless, children are a crucial demographic and an essential target for marketers. The solution is not to stop all efforts of marketing if your brand appeals to children. Instead, the key is to find ways to monetize and market to kids in an ethical manner.When you decide that it is advantageous, appropriate and ethical to market your brand to children, then next step...