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Do-It-Yourself Or Hire A Professional Designer

[ad_1] Remember your vision for your company and the brand or statement you want to make when any of your current or potential customers come in contact with you. You have to impress them in all the ways you connect with them.D.I.Y. (Do-It-Yourself)Knowledge is Power I highly recommend reading and learning about graphic/web design. It's a good idea in a long-term sense whether you do design projects yourself now or hire in the future. You will be able to communicate more effectively to your graphic professionals when your business is ready to outsource. By learning design techniques, it will help you organize how to present your image to your target market. The most important lesson to remember is if you start your design project, don't forget about Quality. I may not...

You Had Me At the Search Engine

[ad_1] You've likely heard of the movie, Jerry Maguire, with its famous line, "You had me at hello." Jerry Maguire was luckier than web sites we find in search engines. Many web sites don't attract user devotion at the first word, let alone after scanning the home page.How many times has this scenario happened to you? You've performed a search in a search engine or directory, reviewed the results and found a page description that fits what you were looking for. When you click on the page that looks the most promising, usually you arrive at the web site's home page, where one or more things might happen:1. The page loads slowly due to too many graphics, dynamic applications or scripts2. There are terms used on the page that you don't...

Basic Website Sections

[ad_1] Content structures of contemporary websites There are certain pages or divisions of information that commonly appear on most websites. These areas of data in a website's structure are considered instrumental in developing a framework for the content. They tend to follow a pattern, across today's internet, that has proven effective for most types of websites. Presenting a logical organization of your website content will improve visitor interaction and increase the number of those who will return. The following synopsis covers the basic structural elements that make up an effective website.Home Page This page should provide a concise introduction to the substance of your website. Your website homepage is the front door to your site. Here you should introduce the theme of your site, provide links to your main content areas and begin...

A Guide to Approaching the Strategic Redesign of a Website

[ad_1] Every website has a life-span; they eventually become dated and no longer fit for purpose - especially if the business has been re-positioned since the site was launched. Sometimes a website needs to be replaced because it's simply not giving any return on investment.For many business owners, the hope is that a new website will automatically perform better than the old one, and that the visual re-design in particular will result in more sales. However, thousands of pounds can be spent on a new site and no benefit be seen unless the re-design is approached correctly, and that always begins with asking the right online strategy questions. Latching onto the way the new website looks, before considering what it needs to do, how it achieves that, and how it fits...

Beautiful Web Sites Seldom Make More Sales

[ad_1] Designing an E-commerce Web site is not as simple as having a "pretty" site that is a pleasure to visit. While it is important to have an attractive site, as much thought must be given to functionality as to appearance.Many Web designers seem to focus more on appearance than functionality, and while an attractive site is helpful, visitors that become frustrated by the inability of a site to function well, will leave almost immediately, never to return!Just as important in designing an e-commerce-style Web site, is a somewhat basic knowledge of   Web  site  design , with some simple design skills included. While a thorough knowledge of design and functionality is not important, designing an e-commerce site does have some requirements, or else you'll always find yourself...