Author - Wordpress Doctor

What Does FTP Stand for?

[ad_1] FTP is an acronym for File Transfer Protocol. It is used for transferring files between computers or between a computer and a web server. While creating websites, web pages are usually created using some form of HTML editor. These web pages are then transferred to the server when your website is hosted. The transfer of the files between your computer and the server is done using software called an FTP client.Finding an FTP ClientIf your website is being designed and built by a web development company, they will either take care of uploading your website to the server or have suggestions about the software to use. If you are building your website yourself, there are many free and paid FTP client software that can be downloaded from the web. A...

Advertising Your Web Site – Part 1

[ad_1] Your web site is just like your business, in fact it is an extension of your business in some cases and it IS your business in others. Your advertising campaign must address each of these methods to the best and fullest extent possible given your advertising budget.Let's take a look at how you can use these different advertising methods to your best advantage:Using Articles to market your web siteShort articles are a great way to generate traffic to your website. Articles can be used to keep the material fresh on the site so that your customers keep coming back, they can also be used to advertise your site on web sites owned by others. Placing your article on article submission sites allows others to download it and use your article...

How to Improve the Page Rank of Your Website

[ad_1] Page Rank (often denoted by PR) is Google's ranking software that calculates the relevance of a webpage with its content. Page Rank is a quantity (between 0 and 10) defined by Google that provides a rough estimate of the overall importance of a web page. The Google Toolbar can be obtained free of charge for Firefox and Internet Explorer.Google has a page rank of 10 which is the highest your site can attain. The PR of your site is updated about once of month when Google updates their database of web pages. It exports new backlinks, PageRank, or directory data approximately every three months.One highly effective method for attracting more web traffic is to first optimize the design of your web site. This will increase your page rank because search...

Marketing to Kids: How to Keep It Ethical

[ad_1] One of the most important aspects of Internet Marketing is being able to connect with the right people at the right time. Secondly, you must also avoid any repercussion from botched marketing goals, especially when children are concerned.Kids are a hard marketing demographic. This is primarily due to major media and public opinion. All too often, their focus is on the negative effects that marketing has on children.Nevertheless, children are a crucial demographic and an essential target for marketers. The solution is not to stop all efforts of marketing if your brand appeals to children. Instead, the key is to find ways to monetize and market to kids in an ethical manner.When you decide that it is advantageous, appropriate and ethical to market your brand to children, then next step...

The Forgotten Fundamentals of SEO

[ad_1] Introduction:Firstly, thank you for taking the time to view my SEO hints and tips e-book on the often forgotten aspects of SEO. This book was written from the collective knowledge and information gathered by Chris Diprose, owner and manager of Kanga Internet. Kanga Internet are located in Melbourne, Australia and they focus on Search Engine Optimization (SEO) and Web Development for the Joomla Content Management System (CMS).With Search Engine Optimization there are lots of unknowns, educated guesses and knowledge gained from personal and associative experience. Google, Yahoo and MSN keep their cards close to their chest when it comes to revealing how their ranking systems actually work. They tell the community trickles of information on what things can affect search engine results, how they can be improved and what to...